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Being a perfectionist can often mean you get stuck or don’t complete tasks because you never feel they are up to your own set of standards. A writer would never press send or publish, a designer would never have their new outfits in a shop, a manager returning to the drawing board again and again rather than giving the official go ahead.
Does this sound like you? Are you a perfectionist?
Did you know there is even a term for this fear? For those that have a genuine fear of imperfection and not being good enough? It is called Atelophobia and it is an anxiety disorder.
As a therapist and ‘Writing from The Source’…Continue
When you are establishing and maintaining a brand identity for your business, you need to pay close attention to your text across all of your digital and physical marketing materials. Consistency is of utmost importance in making sure potential customers have a clear understanding of your brand.
I've been copy editing longer than "branding" has been a buzzword. As a copy editor, I've seen the common problems small businesses have when they are trying to establish their brand identity and gain recognition among potential customers. But it's not just small businesses that have problems maintaining consistency in their business marketing materials. Every established business goes through staff changes – and when staff changes, it may take new employees a little time to understand the style sheet carefully crafted by their new employer.
The labor process leading up to the November 2016 birth of my nonfiction book is one of the most interesting adventures I’ve ever been on. In April, I spoke at the Writers’ Conference UW-Madison on why I ultimately chose a hybrid press for publication. I thought I’d share that information here with the She Writes community as well.
I was turned down by traditional publishers because my platform isn’t big enough. Even with:
So . . . you wrote a book from the comfort of your fuzzy bunny slippers and your beautiful, well-lit room with a view. Now that it’s time to put your hard-earned words out into the world, it’s time to think of things like platform building and publicity. I’m sure that you’d much rather upload a photo of Kate Middleton and call it a day so you can catch up on the months of sleep you've missed out on without a thought to how you look. The truth, though, is that you need an author photo. Correction: you need a great author photo.
The quality of your author photo may seem insignificant, but I can assure you that the face you put on your work matters. Much like an incredible cover image can be the decision between someone picking up your book or not, your author photo also gives potential readers a visual to attach to your book. If your author photo looks blurry and unprofessional, they might assume…Continue
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