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Blog Posts

Marketing Tip: Reach out to Your Local Library

Posted by Maria Murnane on January 18, 2016 at 9:00am 1 Comment

No matter who publishes your book, there's no guarantee that libraries will carry it. However, if you walk into your local library with a smile and a copy of your book and say, "Hi there! I wrote this book. Will you please carry it?" there's a good chance the answer will be "Sure." It can't hurt to ask, right? The worst the librarian can do is say no, and as I explained in a previous post, if you let a few NOs drag you down, you're not going to get very far in your book marketing efforts.

I live in New York, but I recently received an invitation to an event at the library in my hometown in California. And get this--it's a reception for local authors to meet local readers! How cool is that? For all I know, my novels have never even been checked out there, but their mere presence on the shelves resulted in an invitation. Maybe your…


Why Grammatical Errors in Your Bio Can Hurt Your Sales

Posted by Maria Murnane on January 11, 2016 at 7:30am 0 Comments

I'm always looking for ideas for this blog (as well as a good book to read), so I spend a chunk of my day keeping tabs on the publishing industry. Often when I stumble across an article about a new author, especially a new indie author, I head to Amazon to check out the book and the author's page. Who knows? I may buy the book or even contact the author about a possible interview. 

If I see multiple grammatical errors in an author page, however, I quickly move on. 

For example, I recently visited the Amazon page of an author whose bio included the following mistakes (specifics changed to protect the author's identity): 

What she wrote: Lisa Sue is the Author of five mysteries.

What she should have written: Lisa Sue is the author of five mysteries.

What she wrote: Her favorite topic's are X, Y and Z.

What she should have…


To Pitch or Not to Pitch: Lessons from the Jewish Book Council

Posted by Dorit Sasson on February 4, 2016 at 8:00pm 2 Comments

Have you ever found yourself struggling to make an important decision that could be a potential game changer, but money is the one thing getting in your way? 

When I started writing my memoir, I struggled believing I could  write the damn thing. Every day, voices of self-doubt crept in but at the same time, telling my story motivated me to the finish line. Now, that the book is on the track to be published, I freak out every time I have to shell another dollar for promotion. 

Since signing the contract, I factored publicity and publishing costs for my She Writes Press book Accidental Soldier: A Memoir of Service and Sacrifice in the Israel Defense Forces, but the thought of pitching it at the national Jewish Book Council (JBC) which could potentially expose me to a multiple Jewish audiences from across the United…



Posted by Jenni Ogden on February 4, 2016 at 5:00pm 8 Comments

“When did you write your first story?” It’s a standard question for novelists. “As soon as I could hold a pencil” is the right answer.

Not me though. I didn’t even think about writing a novel until I was in my mid-fifties, and didn’t get serious until I retired early a few years later from my university position—so I could concentrate on making stuff up. Five years on I’d ‘completed’ three novels, queried countless agents, and found ways to live on an income barely sufficient to buy one Kindle novel a week.

So, I thought, perhaps I was never meant to write novels. Real novelists nursed a passion for writing stories from babyhood. They wrote in-depth journals, scribbled on the backs of envelopes, filled old exercise books with tales of dragons…


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