There was a time when getting T-shirts printed was a costly and time-consuming endeavor, but thanks to the Internet, that's no longer the case. So why not make some T-shirts to promote your book? I did this for my Waverly Bryson series, creating shirts in blue, pink and black with the following quotes from my protagonist:
"Is it worse to be fake or bitchy?" --Waverly Bryson
"I know nothing, but at least I know that." --Waverly Bryson
"Beer goggles are the lonely girl's Cupid." --Waverly Bryson
"Do not post what you ate for breakfast on Facebook." --Waverly Bryson
Almost every time I wear one of the shirts, someone stops me and asks where I got it. I explain that it's a quote from one of my novels, then smile and hand them a business card with a link to my website. Boom--a potential reader! I even wore one of the T-shirts to a Northwestern University alumni networking event in New York City, and I got a lot of attention not just for the books, but for my marketing ingenuity.
I've given away countless T-shirts at book signings and events, and I've even sold some on my website. I've also included them as a bonus gift when fans contact me to order signed copies of my books. People love free stuff, so it's a win-win. And the more people who laugh at what Waverly Bryson has to say, the better chance I have of selling more books.
If you're scratching your head right now wondering what you could put on your own T-shirts, that depends on the subject matter of your work, but I'm sure you can come up with something. It's a matter of creativity, and if you wrote a book, you are creative. Remember that.
-Maria
Maria Murnane is the best-selling author of the Waverly Bryson series, Cassidy Lane, Katwalk, Wait for the Rain, and Bridges. She also provides consulting services to aspiring and published authors. Have questions? You can find her at www.mariamurnane.com.
This blog post originally appeared on CreateSpace.com. Reprinted with permission. © 2017 CreateSpace, a DBA of On-Demand Publishing, LLC. All rights reserved.
In any field, creation is always necessary. It helps create. It helps make a difference to attract more people. / driving-directionsmaps.com/
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