Technology can often be seen as an interruption to the creative process. Shy of the keyboard needed to type your next masterpiece, many think tech devices and apps will just get in the way. That doesn’t have to be the case though. These apps for writers will make your job easier and also keep you on task so that your writing can flourish.…Continue
Is your first book launch coming up? Do you have a signing scheduled? Are you ready to go on tour?
If you are planning to do a physical book tour, you’re likely racked with nerves and excitement. Going store to store isn’t for everyone, but if you’re planning to get some face time in with your audience, don’t fall victim to these unfortunate (and common) mishaps.
You’re Not on the Schedule
The publishing industry has gotten a major makeover (or makeunder depending on who you ask) in recent years. Self-publishing rattled the traditional industry and new companies have emerged to completely reinvent how books are produced, distributed and purchased. There is no denying that change has come and come quickly for us all.…Continue
Despite what the glamorous life of J.K. Rowling may imply, being a writer does not a rich person make. It is a profession of passion, with an average salary at best.
So when you are faced with the personal expenses of promoting your book, you have to get choosy about where your dollars will be spent. An abundant budget would be nice, but most authors are faced with the strategic decision of where to put their marketing money, and when to do it.
While there are free ways to grow…Continue
One of the most frustrating parts of being an author (and really running any kind of business) is dedicating the time and effort to marketing, but not seeing any sales results.
While social media can be fun and maintaining a blog has some therapeutic benefits, the reality of these tactics is that you would like to attract people – real life readers if possible – who might be interested in buying your books.
But no matter how often you post or how much you…Continue
Too often a website is an afterthought for authors. Your passion is writing. Your drive is finishing that book. Once you have the solid product in hand, there are agents and publishers and bookstores (oh my!) to deal with.
While you may have a website, and you may even have decent features, understanding why you have the components you do and how they should be utilized on a regular basis can really help drive your success to the next…Continue
You know that job? The one that’s offering $100 – $200 for one blog post? The one you stare at with envy, then mock your own ego for even reading the posting before proceeding to the freelance writer clearance aisle?
Stop it. No seriously, stop it. Apply for that job.
What’s there to lose? What are you afraid of?…
It’s no secret that marketing is among an author’s least favorite professional tasks. It feels pushy, impersonal and foreign to those used to spending most of their time surrounded by artistic endeavors.Continue