I blogged a few weeks ago about a particular grammar pet peeve of mine, and today I have a new one: capitalizing words that shouldn't be capitalized. Unfortunately, I see this a lot. Here are some typical examples of mistakes authors often make, both in their books and their marketing communications:
To the trained eye, the capitalized words above scream "amateur" and are a huge distraction. They also make me want to put down whatever I'm reading and never pick it up again. If it's a book, that means I won't recommend it because I won't finish it. If the errors are on the author's website, bio, or other marketing materials, it stops me from picking up the book at all. And that is unfortunate, because the story could be great!
The basic rules of capitalization are very simple:
If you think about the above rules, you may remember learning them in elementary school, which is where we learned a lot of life's important lessons. When it comes to grammar, sometimes it's important to go back to the basics.
Maria Murnane writes romantic comedies and provides consulting services on book publishing and marketing. Learn more at www.mariamurnane.com.
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