5 Inexpensive Yet Effective Book Promotion Techniques For a Budding Author

Are you a budding author looking for economical ideas to effectively promote your recently developed book? After investing months or years into writing and editing, it’s only natural to want to find the best way to promote and sell your book, so that others may enjoy what lies inside your tale. Being a budding author, you may face financial constraints, leading you to pursue alternative means for reaching the global market. Here are some tips to get you started!


1. Libraries

In any community, big or small, you can usually find a local library. This is the place where book lovers flock to quench their appetites for new books. By offering your newly written book to these libraries, you can immediate increase the amount of readers who now know your name. It doesn't cost much just to offer 2 or 3 copies of your book to a library when it effectively promotes your new book among avid readers.


2. Popular book fairs: People from different nations around the world flock to global book fairs just to get their hands on the latest books and new concepts. Crucial elements of the media and publishing world such as editors, news reporters, publishers, librarians, and many other professionals, make it a point to visit these book shows too. BookExpo America, Frankfurt book fair, Beijing International book fair, and Bologna children's book fair have all earned a reputation for its exclusive display of new books and authors. So consider this platform for presenting your work, and you may just get a lucky break.


3. Social media online platforms: Using popular social media networks such as Facebook, Twitter, or Google+, can help your work gain recognition in no time at all, on top of that, it doesn’t cost you a thing. Marketing books online on social media platforms enables your work to receive wide exposure instantly, as millions of people access these platforms daily. Some social media platforms even allows bidirectional conversations which you can participate in with your fans.


4. Some local businesses: You can find some inexpensive platforms, for both marketing and promotion, through local businesses that enjoy promoting your books locally. The success of such businesses largely depends on success of your book promotion. So, they make efforts to market your book effectively. Local businesses can include popular antique stores, book stores, general stores or any other type of store. Popular local business can be an ideal platform for a budding author to promote his book locally, and spend a minimum amount.


5. Family and friend circle: You don’t have to spend a thing on book promotion, when you choose to promote your book with help of your family, friends, colleagues, neighbors, and the rest of your social circle. If you have lots of friends, they can casually spread the word about your books to their family, friends, and customers, if they run a business. You can even increase your friend circle through various social media networks such as Facebook, Twitter, and many others.


If you use these five techniques to promote your book, you can market your work and save your expenses while gaining recognition for your work at the same time. So, don’t waste time! Begin promoting your book as soon as you finish writing it.

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Tags: book, books, fairs, marketing, online, promotion, writing

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