I love technology and its myriad opportunities for outreach to various online communities.

I am on Facebook, MySpace, SheWrites (of course), Twitter, Blogger etc. Nonetheless, I admit that I don't have a clue about how to effectively market my blog and an upcoming website "Inside/Out"(for families of inmates).

A fellow writer, whose expertise is travel writing, has used Twitter to effectively attract followers for her blog, market herself, meet publishers and editors, and secure travel writing opportunities.

Honestly, I'm clueless about how she does this. She's told me that successful blogs/websites provide something--generally, useful information--that others want or need..

My blog, "The Written Word: From Where I Sit" offers commentary on current social and political issues, trends, or events, along with posts about whatever's on my mind.

With no specific content, such as travel, writing, new technology, politics--I don't know who the online community for my blog is.

(My new website, due to debut in January, will have a target audience--families of inmates.)

Consequently, I need to learn fast how to utilize the various social networks for maximum effectiveness.

If you have any suggestions, please send them along. Or perhaps you can share some successful strategies.

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Tags: blogging, communities, marketing, networking, online, social

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Comment by Wista Jeanne Johnson on November 27, 2009 at 8:12pm
Thanks for input; will follow up.
Comment by Kamy Wicoff on November 25, 2009 at 7:36pm
If you get a chance, check out the description of our webinar "Twitter for Writers." It's a really great tutorial on how to use Twitter to promote your work, taught by one of the founding members of Twitter, Sarah Milstein! I think the new website will be amazing, and would encourage you to check out the group Hour Children as well. Wickham Boyle, a fellow She Writer, is very involved.
Comment by Phoebe Wilcox on November 25, 2009 at 6:49pm
My book, Angels Carry the Sun, isn't out yet but I think so far the most powerful "tool" I've found for just promoting general interest in my writing (and probably the upcoming book) is simply publishing as much as I possibly can in the various literary magazines. Also, I'm going to open mic nights and getting pretty good receptions/interest as well.

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