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How to Send a Digital Copy of Your Book
Contributor
Written by
Maria Murnane
August 2017
Contributor
Written by
Maria Murnane
August 2017

An essential element of any book marketing campaign is securing reviews on Amazon, Goodreads, book blogs, etc. However, to get reviewers to read your book, you're going to have to send them a copy. That generally means buying print copies, signing and packing them up, then schlepping back and forth to the post office. This process can become time-consuming and expensive, especially if you're contacting a lot of people.

I always offer to send review copies in MOBI or PDF format, which cost me nothing. If the reviewer says no to those formats, another option is to gift a digital copy via Amazon. Given how much cheaper many digital books are compared to their print counterparts, this can be a great way to get your work out there without breaking the bank. 

Have you ever bought a digital book on Amazon as a gift? If not, here's all you have to do:

  1. Click the "Give as a Gift" option among the purchase buttons on the right side of the page.
  2. Enter the email address linked to the recipient's Amazon account. (Be sure to ask the reviewer for this information because sometimes people use a different address for online shopping than they do for other things. I know I do!)
  3. Enter the recipient's name.
  4. Type in a personal note.
  5. Place your order.

That's it! Within minutes the recipient will receive an email from Amazon with a link to download your book to his or her Kindle device or reading app. For the diehard reviewers who insist on reading print copies only, you can still do the post office thing. Just remember to request the book rate. It's way cheaper than regular mail.

An added bonus of sending your book via Amazon is that you get a royalty for each one you buy, which brings down your overall cost. (This also applies for print versions you gift directly from Amazon, which will also save you that trip to the post office.) So what are you waiting for? Get pitching!

-Maria

Maria Murnane writes bestselling novels about life, love and friendship. Have questions? You can find her at www.mariamurnane.com.

 

This blog post originally appeared on CreateSpace.com. Reprinted with permission. © 2017 CreateSpace, a DBA of On-Demand Publishing, LLC. All rights reserved.

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Comments
  • Thanks for this post, Maria. And I always assumed reviewers preferred a print copy so I never thought to offer options. Thank you!