In 2013, I discovered romance writing. Since then, I've written almost 50 -- usually short, muticultural novellas like the one pictured here (An Accidental Island Wife). As a self-published author, I'm always looking for creative, affordable ways to promote my titles. One of the best I've found to jumpstart sales of a new book is Fiverr.
Getting Book Sales to Start Coming In
I want to point out -- you usually won't get a tsunami of sales, but it's a good site where you can spend $10 or $20 to get sales to start trickling in. If you do decide to go this route, following are five tips to help you do it right.
1. Facebook
I really like gigs that offer to promote on FB because in my experience, it works well to bring in sales. Facebook groups have some rabid romance readers, so if you find a gigger who offers to post in Facebook groups, spend the money -- especially if you find one who has a group that is your exact kind of reader.
For example, I write interracial/multicultural romance. So if someone markets to that kind of group, it would be an ideal match for me. Note: You can find these groups on your own by searching Facebook. It's time consuming, but it can be effective marketing if you're short on funds.
2. Newsletter / Subscriber Lists
Look for giggers who'll offer to promote your book via their newsletter / subscriber list. These gigs tend to be more expensive (like $5 or $10 more), but is worth it if the person has a big enough list, eg, 500; 1,000; 2,000+.
3. Low Cost
Stick with low-cost gigs until you get the hang of using Fiverr to market your books. And, keep lists of giggers you like so you can use them again.
4. Proof
Look for giggers who offer to provide proof of where they marketed your book. For example, if they say they posted in a Facebook group and to a Twitter account, they should be able to provide you with links so that you can go there and see for yourself.
FYI, this is a common service, so don't use giggers who don't offer to do this.
5. Free / Low Cost Books
Promote your low-cost book, eg, free and/or 99 cent books -- even if the newest title you're releasing cost more than that.
The reason is, even if it's not your latest release, if readers like your work, they'll go through your catalog and perhaps purchase the higher-priced books. So always, always, always, promote your lowest-cost books when paying for marketing, ok?
Romance readers are prolific readers, and the idea is to get one of your books in their hands -- and give them a chance to become life-long fans of your work. And they're much more likely to give a free/low-cost book a chance than a higher-priced one.
Happy book marketing!
P.S.: Related Post: Here are 6 Quick Things I Do When I Release a New Novella to Increase Sales
P.P.S.: Learn How to Make Money Writing Romance -- FREE Ecourse
